Privacy Policy

This Privacy Policy ("Policy") describes how 7vvv ("we", "us", "our", "the Platform") collects, uses, stores, discloses and protects personal information relating to users ("you", "your", "User") of the website located at https://7vvv.cam and all associated pages and services (collectively, the "Platform").

7vvv is an English-language online gaming information platform. We are committed to handling personal data responsibly and transparently, in accordance with applicable data protection principles. We collect only the data necessary for the operation of the Platform, user support and compliance obligations — and nothing more.

By accessing or using the 7vvv Platform, you acknowledge that you have read and understood this Policy, and that you consent to the collection and use of your information as described herein. If you do not agree with any provision of this Policy, you must immediately discontinue your use of the Platform and contact us to request removal of any data already collected.

For the purposes of this Privacy Policy, the following terms carry the meanings defined below:

7vvv collects the minimum amount of personal data necessary to operate the Platform effectively and to provide a quality user experience. The categories of data we may collect include:

3.1 Information You Provide Directly

• Contact information: your name and email address, when you contact us for support or submit an enquiry;
• Account credentials: username and password (where account registration is offered on the Platform);
• Communication content: the content of messages, queries or feedback you submit to our support team;
• Preferences: any stated language, currency or notification preferences you configure on the Platform.

3.2 Information Collected Automatically

• Device and browser data: device type, operating system, browser version, screen resolution and hardware configuration;
• IP address and approximate location: your IP address and the general geographic region it resolves to (country/city level — not precise GPS location);
• Usage data: pages visited, time spent on each page, referral source, click interactions and navigation path through the Platform;
• Session data: login timestamps, session duration and activity logs for security and support purposes;
• Cookie data: as described in Section 8 of this Policy.

3.3 Information We Do Not Collect

7vvv does not collect, store or process the following categories of data:

• Financial account details, credit/debit card numbers or bank account information;
• Government-issued identity document numbers (CNIC, passport), unless submitted voluntarily for KYC purposes where an operator requires it;
• Biometric data or health information;
• Precise real-time GPS location data;
• Special category or sensitive personal data as defined under applicable data protection law.

We collect personal data through the following channels and mechanisms:

We process personal data collected through the Platform for the following specific and documented purposes:

5.1 Platform Operation

To provide, maintain and improve the Platform's functionality — including serving pages, managing user sessions, handling support queries and processing account preferences. This processing is necessary for the performance of the service.

5.2 Customer Support

To respond to your queries, complaints or requests sent to our support email address. Support communications may be retained for quality assurance and dispute resolution purposes for a period consistent with our data retention policy (see Section 9).

5.3 Security and Fraud Prevention

To detect, investigate and prevent fraudulent access, account abuse, scraping, DDOS attacks and other malicious activity that could harm the Platform or its users. This includes analysing IP address patterns and session data for anomalous behaviour.

5.4 Analytics and Platform Improvement

To understand how users interact with the Platform — which pages are visited most, how long users spend on particular content sections, and where navigation drop-offs occur. This allows us to improve content quality, layout and user experience over time.

5.5 Legal and Regulatory Compliance

To comply with applicable laws, regulatory requirements, court orders or lawful requests from public authorities. This may include retaining certain data for prescribed periods or disclosing data to law enforcement where legally obligated.

Where applicable data protection legislation requires a legal basis for processing personal data, 7vvv relies on the following:

• Consent: where you have given clear, informed consent — for example, by accepting cookies, subscribing to notifications or submitting a contact form;
• Contractual necessity: where processing is necessary to perform or prepare to perform a contract with you — for example, to create and manage a user account;
• Legitimate interests: where processing is necessary for our legitimate business interests, such as security monitoring, fraud prevention and Platform analytics, provided such interests are not overridden by your rights;
• Legal obligation: where processing is required by applicable law or regulation — for example, retaining records for compliance purposes.

You may withdraw consent at any time where consent is the basis for processing. Withdrawal of consent does not affect the lawfulness of processing carried out before the withdrawal.

7vvv does not sell, rent or trade personal data to third parties for their own marketing or commercial purposes. We may share personal data only in the following limited and documented circumstances:

7.1 Service Providers

We engage third-party service providers to assist with Platform operations — for example, web hosting providers, content delivery networks and analytics platforms. These providers process data on our behalf under contractual obligations that restrict their use of the data to the agreed service purpose only.

7.2 Legal Requirements

We may disclose personal data to law enforcement agencies, regulatory authorities, courts or other public bodies where we are legally required to do so, or where disclosure is necessary to protect the safety, rights or property of 7vvv, its users or the public.

7.3 Business Transfers

In the event of a merger, acquisition, restructuring, sale of assets or other corporate transaction involving 7vvv, personal data held by the Platform may be transferred to the successor entity as part of that transaction. Users will be notified of any such transfer that materially affects the terms of this Policy.

7.4 No Payment Provider Sharing

7vvv does not share personal data with payment providers such as Easypaisa, JazzCash, Raast, HBL, UBL, Meezan Bank or Bank Alfalah. These names appear on this Platform for contextual reference only and have no data-sharing relationship with 7vvv.

The 7vvv Platform uses cookies and similar tracking technologies to enhance your browsing experience, maintain sessions and gather analytics data. This section describes the types of cookies we use and how you can manage them.

8.1 Types of Cookies We Use

8.2 Managing Cookies

You may configure your browser to refuse, delete or alert you to cookies. Most modern browsers offer cookie management settings in their privacy or security menus. Note that disabling essential cookies may impair your ability to use certain features of the Platform. Disabling analytics cookies will not affect Platform functionality but will prevent us from collecting usage data that helps improve the service.

We retain personal data only for as long as is necessary to fulfil the purpose for which it was collected, or as required by applicable law. Our general retention guidelines are as follows:

• Account data: retained for the duration of your active account, plus a reasonable period thereafter to allow for account reactivation requests or dispute resolution;
• Support correspondence: retained for up to 24 months from the date of the last communication, unless a longer period is required for an unresolved dispute;
• Analytics data: anonymised and aggregated within 30 days of collection; raw session logs retained for up to 90 days for security investigation purposes;
• Legal compliance data: retained for the period required by the applicable law or regulatory obligation, which may exceed the standard retention periods above;
• Cookie data: as described in the cookie-specific duration table in Section 8.

Upon expiry of the applicable retention period, personal data is securely deleted, anonymised or rendered unrecoverable, in accordance with our data destruction procedures.

7vvv implements appropriate technical and organisational measures to protect personal data against unauthorised access, accidental loss, alteration, disclosure or destruction. These measures include:

• Transport Layer Security (TLS/SSL): all data transmitted between your browser and the Platform is encrypted in transit using industry-standard HTTPS protocols;
• Access controls: access to personal data is restricted to authorised personnel on a need-to-know basis, with role-based permissions enforced;
• Password hashing: user passwords are stored as hashed values using strong one-way algorithms — we do not store plaintext passwords;
• Regular security reviews: the Platform undergoes periodic security assessments to identify and address potential vulnerabilities;
• Incident response: we maintain documented procedures for detecting, reporting and responding to data security incidents.

In the event of a data security breach that is likely to result in a high risk to your rights and freedoms, we will notify affected users promptly in accordance with applicable obligations.

Depending on the applicable data protection laws in your jurisdiction, you may hold some or all of the following rights in respect of your personal data held by 7vvv. We encourage all users — including Pakistani users — to be aware of these rights and to exercise them where appropriate.

To exercise any of these rights, please contact us at the details provided in Section 15. We will respond to all verifiable requests within a reasonable timeframe, typically within 30 days. We may need to verify your identity before fulfilling a request to prevent unauthorised access to another person's data.

The 7vvv Platform is strictly intended for adults aged 18 years or older, or the higher minimum age required by the operator's license jurisdiction, whichever is greater. We do not knowingly collect personal data from individuals under the age of 18.

If you are a parent or guardian and believe that your child has provided personal data to this Platform without your consent, please contact us immediately at our support email address. Upon verification, we will take prompt steps to delete the relevant data from our systems.

7vvv is an internationally oriented Platform that serves users including those located in Pakistan. The following notes are provided specifically for Pakistani users regarding their data and the local regulatory environment:

13.1 No Pakistani Government Data Sharing

7vvv does not share user personal data with the Government of Pakistan, the Pakistan Telecommunication Authority (PTA), the State Bank of Pakistan (SBP), the Federal Investigation Agency (FIA) or any other Pakistani authority, except where compelled by a valid and lawful legal order under the applicable jurisdiction of 7vvv's operation. We do not proactively share user data with Pakistani authorities.

13.2 Payment Provider Data Independence

References to Easypaisa, JazzCash, Raast, HBL, UBL, Meezan Bank and Bank Alfalah on this Platform are for contextual familiarity only. 7vvv does not share any user data with these payment providers, nor do these providers have access to user accounts or activity on the 7vvv Platform.

13.3 Cross-Border Data Transfers

Your data may be stored or processed on servers located outside of Pakistan. By using this Platform, you consent to such transfer, provided that appropriate safeguards are in place to protect your data to a standard at least equivalent to the protections described in this Policy.

13.4 Local Legal Advice

Nothing in this Privacy Policy constitutes legal advice regarding Pakistani data protection law or any other applicable legislation. Pakistani users who have specific concerns about data privacy should seek independent legal counsel.

We may update this Privacy Policy from time to time to reflect changes in our data practices, operational requirements, legal obligations or applicable regulations. All updates will be posted to this page with a revised "Last Updated" date at the top of the Policy.

Where changes are material — for example, where we alter the categories of data collected, the purposes of processing, or the third parties with whom data is shared — we will endeavour to provide reasonable advance notice, such as a notification banner on the Platform or a direct communication where we hold your contact information.

Your continued use of the Platform following the publication of an updated Privacy Policy constitutes your acceptance of the revised terms. If you do not accept the updated Policy, you must discontinue your use of the Platform and contact us to request deletion of any data we hold about you.

We recommend that you review this Policy periodically to stay informed of any updates. The most current version of the Policy is always accessible at https://7vvv.cam/privacy-policy.

If you have any questions, concerns or requests relating to this Privacy Policy or the handling of your personal data, please contact the 7vvv data team. We are committed to addressing all privacy-related queries promptly and transparently.

Requests to exercise your data rights — including access, rectification, erasure and portability — should be submitted in writing via the email address below. Please include sufficient information to verify your identity before we can process your request.

We aim to respond to all privacy-related queries within 30 days of receipt. Response times may vary during high-volume periods. Support is provided primarily in English, with Urdu assistance available where possible.

You may also consult our FAQ page for answers to common questions about accounts, data and responsible gambling resources, or visit our About Us page to learn more about the 7vvv Platform and its commitments to Pakistani users.